Well that was interesting. I guess it was cheaper to go with people in cat costumes rather than an animated ad but animation would have given the cats more personality. Also the print ad talked about adding water but the commercial didn't. I bet they tried to do an add water part but the costumes made it difficult to execute properly. Notice they went to a close up of pouring the kibble in a bowl. Sure it lets you see the box but also not see a cat head. I don't think those people could see out of those masks. I'm over analyzing. I should just say KITTEHS!! Thanks Martini. I'd never seen that before.
There's a ton of gravy treats out there now that say cats do like to just lick stuff up, although I can't say whether they care for soggy kibbles.
Delish!
Wonder why the product failed? Did cats not actually eat it? A dogfooding fail? 😹
Well that was interesting. I guess it was cheaper to go with people in cat costumes rather than an animated ad but animation would have given the cats more personality. Also the print ad talked about adding water but the commercial didn't. I bet they tried to do an add water part but the costumes made it difficult to execute properly. Notice they went to a close up of pouring the kibble in a bowl. Sure it lets you see the box but also not see a cat head. I don't think those people could see out of those masks. I'm over analyzing. I should just say KITTEHS!! Thanks Martini. I'd never seen that before.